Diploma in Marketing

How to do effective Sales/Marketing Personnel objective – To provide participants with sound theoretical and Practical approaches to professional selling/Marketing.

   Course Contents: (Syllabus) in brief

1     History Developing and Concept of marketing

2     Elements of Marketing mix

3. Product of Development
4. Scope and value of market research
5. Selling and distribution
6. Effective salesmanship
7. Selling Techniques
8. Introduction of Salesmanship
9. Selling coats
10. Product company knowledge
11. Buyer Behavior
12. How to select your prospective customers and build up the prospect list.
13. Identifying the profile of the consumer
14. Communication skills
15. Effective sales presentations
16. How to handle objections and close the sales
17. After sales service and complaints adjustments
18. Information gathering functions and feed back
19. Time Management
20. Characteristic required-effective sales / Marketing Representative / Marketing / Sales Executive
21. Sales forecasting and daily call reports
22. Advertising and Promotions
23. Merchandising and display
24. Sales Management and Customer Relations
25. Marketing Organizations
26. Servicing