,

Digital Marketing

This property is marketed by

The American Campus

Member Since: 1 year
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Offer Type

certificate

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Medium

english

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Method

Depends

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Duration

12 months

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Location

Colombo

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Commencement

soon

Description

 

This online Introduction to Digital Marketing course will increase your knowledge and skills through the study of: marketing theories and practices, hands-on application, and real-world business experience. Throughout the course, you will learn how to establish, implement, and optimize popular digital marketing techniques and platforms. The final project requires students to choose a company, develop a digital marketing strategy for a real-world company. This allows our students to complete the course competent and career-ready. You will graduate with confidence in your abilities acquired through working on real projects for real clients.

Skills taught: 

  • Marketing Principles
  • Targeting an Audience
  • SEO (Search Engine Optimization)
  • PPC (Pay Per Click)
  • Google Ads
  • Email marketing
 
  • Display advertising
  • Content creation
  • Social media marketing via:
    • Facebook, Instagram, Twitter
  • Analyzing and Reporting Performance

Details

Last Updated On: January 6th, 2024 at 5:04 pm
Method:Depends
medium:english
commencement:soon
duration:12 months
Location:Colombo

Features

  • Alumni Association
  • Cafeteria
  • Clubs and Societies
  • Library
  • Parking
  • Recreation Area
  • Relaxation Area
  • Sports and Outdoor Activities
  • Student Center
  • Study Area
  • Wi-Fi

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