Digital marketing is undoubtedly the most powerful tool wielded by today’s businesses in a fiercely competitive and practically borderless global marketplace. In fact, the traditional marketing channels are giving way fast to the digital channels. The internet and the accompanying social media platforms like Facebook, Linkedin, Twitter, and search engines like Google and Bing, YouTube, Email, Mobile Apps, SMS have become the new channels of marketing.
For the handful of people who’re well-versed in digital marketing, it’s a surefire way to build a great career that commands a high salary and enormous recognition globally as well as locally. For those who truly love to master the craft of digital marketing, the opportunity is now open with Certificate in Digital Marketing offered by PACE. Certificate in Digital Marketing is a great starter for more advanced qualifications such as Professional Diploma in Digital Marketing offered by the Digital Marketing Institute – Ireland here in Sri Lanka.
PACE Institute, being the exclusive Certified Education Partner of DMI in Sri Lanka, trains you for earning DMI Qualifications, one of the most sought-after qualifications in the digital marketing industry. The Digital Marketing Institute – Ireland is the global certification standard in digital education and to date, over 18,000 professionals in 80 countries have studied with it, making DMI qualification the most widely taught digital certification standard in the world. Once you start with the Certificate in Digital Marketing, the PACE – DMI partnership presents you with a priceless opportunity to broaden your digital horizons.
During the program, you’ll be exposed to a range of subject areas:
- Introduction to Marketing
- Introduction to Digital Marketing
- Search Engine Optimization (SEO) and Pay Per Click (PPC)
- Display Advertising
- Email Marketing
- Social Media Marketing
- Mobile Marketing
